This post is intended to get you to subscribe to Escape Collective. If all you need to sign up is my recommendation, click here for monthly, annual and lifetime subscription options.
If you need more convincing, read on.
Escape Collective was founded in March 2023 to be the best bike website on the internet. The history of Escape Collective goes much further back.
In 2008 Wade Wallace started a cycling blog. Cycling Tips became a business Wade ran from his kitchen table until 2013.
In early 2013 Wade moved the business into a small office and hired his first employees. Cycling Tips quickly became a daily destination for cycling enthusiasts around the globe. Each year millions of people visited the site. In 2015 he entered into a partnership with BikeExchange. That partnership provided capital to grow the Cycling Tips business. In 2019 BikeExchange sold the site to PinkBike. Wade remained as general manager. In June 2021 Pinkbike, including Cycling Tips, was bought by Outside Inc.
That was the start of the end for Cycling Tips. Wade left Outside Inc. in August 2022. By the end of 2022, at least a dozen Cycling Tips staffers were either let go or resigned, with others close behind. By 2023 Cycling Tips has essentially disappeared as a brand. It is now a part of Velo, an Outside Inc. brand.
Wade and Caley Fretz, the former editor-in-chief of Cycling Tips, co-founded Escape Collective in March 2023. To be the “best bike website on the internet.” Many ex-Cycling Tips staffers are on the Escape Collective team.
A key differentiator is that Escape Collective is entirely subscriber-funded. Escape Collective does not accept advertising dollars, which allows them to be independent of the cycling industry whose sponsorships, products, and athletes they aim to cover with honesty and integrity.
The Escape Collective journey began with a crowdfunding campaign. The goal was to get 5,000 members. They hit their member target in less than a week.
Full disclosure. I am a Founder Member.
It has been one year since Escape Collective launched. I think many members will agree that Escape Collective has lived up to its Mission statement:
To inform, inspire, entertain, connect, and improve the lives of people around the world through our common love of cycling and the power of the bike.
Visit the Escape Collective site to read, listen to and watch content from a long list of contributors that has let Escape Collective provide a wide range of content and services to inspire, educate, and entertain their members.
While there, you can read the 2023 – 2024 Escape Collective Transparency Report. A document that further differentiates Escape Collective from the multitude of cycling and cycling-related media available online.
I think Escape Collective is exceptional in the online cycling space. This is a screenshot of today’s Escape Collective website as seen in Safari on an Apple iMac:
As you can see, the content covers a wide array of topics, including the latest news, race results, and developments in technology. There are also links to newsletters and podcasts. Members can receive email notifications whenever the newest newsletter and podcast is available.
Newsletters include Spin Cycle – news from the world of cycling, Threaded – tools and techniques for bicycle mechanics, Wheel Talk – latest news and analysis from the women’s peloton, and Performance Process – how to get better, faster and more aero.
Podcasts include Placeholder – a weekly news show, Geek Warning – all about bike tech, Wheel Talk – what is going on in the Women’s World Tour, How the Race was Won – weekly World Tour race analysis, The Rest Day with Jack Haig – what riders inside the pro peloton talk about, and Overnight Success – about the founders, the innovators, and the remarkable people in the cycling industry.
You can read a limited number of articles for free, after which a subscription is required to continue reading. A weekly Insider newsletter is delivered to members’ email Inboxes. There are also member-only podcasts.
There is also a member-only Escape Collective online community hosted on Discord. Multiple channels make the Escape Collective Discord a home for all cyclists, cycling interests and perspectives.
If you are willing to pay for high-quality online cycling content free of advertising, I strongly recommend you sign up for an Escape Collective subscription.
Click here to sample what Escape Collective has to offer.
Happy reading and listening.


































